Marketing Planning and Strategy (The Buying Process)2 Assignment

Marketing Planning and Strategy (The Buying Process)2 - Assignment practiceThis is a remarkable need that has been substantially developed by the marketer through the online definition of the product alone. In particular, target customers who are in the theatre of influencing people will eventually realize to desire for a need for this product offering. Ideally, people involved in the field of persuading other people would requisite to become effective here (Larson, 2012). Thus, in their current state, they want to improve more in their skills of persuasion. Thus, the marketer has made the right choice of placing the actual description of the product that will trigger this need.The product is like a helping guide that aims to improve its users experience with persuading people. Concerning this, the marketer is able to implement the idea peculiarly in seeking value on the part of the customers relating to their personal experiences of influencing or persuading people. For this re ason, the product is trying to suggest scanning ones memory in line with the importance of persuasion. Ones memory with product or related experience is a fundamental source of information from the point of ascertain of the marketer (Kimmel, 2012). Such idea brings forward to the primary source of internal information about the customers buying behavior.On the other hand, the dominant source of external information that the marketer showcased on the site is the presence of helpful customers reviews with significant ratings. Customers reviews are essential ways to trigger positive customers reception on the product or service offerings (Schneier, Shaw, Beatty & Baird, 1995). Marketers believe that this could trigger customers buying behavior.Aside from the product description and customers reviews, the product conveys the need to have it through editorial reviews too. These reviews are essential justifications of the